NOOPS

Launching the world’s first vegan, better-for-you pudding

Launching the world’s first vegan, better-for-you pudding
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The Situation

When Noops came to us with a vision for the world’s first vegan pudding, we knew we had to help them realise it in a way that highlighted the bold, healthy aspects while still being fun as this would be how they could secure the retail placements they deserved.

The Solution

We helped Noops gear up for a successful product launch by bringing their vision to life through the design and implementation of eatnoops.com. By creating a fun and interactive environment to showcase their range of flavors, we curated an opportunity to immerse potential customers in the Noops world. By reinforcing their key value props of an indulgent but better-for-you snack (made from oat milk, no less), we were proud to land them product placements in some of their first retailers.

How we helped

Creative Direction
Website Design
Ecommerce
Development
Motion Design
CRO
UX

We developed the site to immerse people in Noops' bold flavors through the use of a full-width layout and engaging interactions.

The art direction made their better-for-you snacks look delicious while highlighting their health benefits.

We ensured the site communicated how Noops bridges the gap between consumers looking for classic flavors and those interested in healthier alternatives to traditional snacks.

With strategic image placement and thoughtful copy, we positioned Noops as more than a grocery item—it’s a bold, fun lifestyle choice.

GREGORY STUCK
FOUNDER & CEO, NOOPS

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